Assessment / Evaluation Studies


Our expertise in conducting Assessment and Evaluation Research deals primarily with:


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Organizational Culture Evaluation & Alignment Program

How to align your organization to your market more effectively than the competition?


Brand Evaluation & Alignment Program

How to align your brand to ensure optimal market position?



Opportunity / Segment Assessment

How to assess the potential for change to products or markets, new product launch or new market entry, and more?


Source of Volume / Migration Analysis

How to maximize customer penetration with existing and new customer segments? 


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Welling & Company Mission

Welling & Company's goal is to work interactively with our clients in providing actionable, quantitative information that helps forward-looking companies maximize business performance.

Welling & Company would welcome the opportunity to discuss how we collect customer experience metrics and utilize data in order to help you win more business.